Skip to content

Start here

New here? Start here.

I write about growth for founders, marketers and indie builders. Here's the quickest way to find what you need, based on where you are right now.

Step 01: Read my story

Step 02: Pick your goal

SEO & AI Search

Get more organic traffic

Rank on Google and get cited by ChatGPT, Perplexity and AI Overviews.

All SEO & AI Search playbooks
Paid Ads

Make paid ads profitable

Google Ads, Performance Max and Meta, run for profit instead of vanity metrics.

All Paid Ads playbooks
Cold Outreach

Fill the pipeline

Cold email and LinkedIn outreach that gets replies without burning your domain or your account.

All Cold Outreach playbooks
Vibe Coding

Build with AI, no dev team

Build real products with Lovable, Supabase and AI. No engineering team required.

All Vibe Coding playbooks

Step 03: Get the weekly playbook

One tested growth tactic in your inbox every week. Free.

No spam. Unsubscribe in one click.

Step 04: Want help instead?

Work with me

Tell me what you're working on and I'll reply myself, usually with the first thing I'd change.

Book a discovery call

A short call about your goals, your numbers and the first three moves I'd make.